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Oct 1, 2019

Welcome to RIMScast. Your host is Justin Smulison, Business Content Manager at RIMS, the Risk and Insurance Management Society.


Today’s episode is all about the intersection of ERM and corporate culture with special guest, Gretchen Anderson! Gretchen is the Director of the Katzenbach Center at PwC’s Strategy&, as well as the co-author of the wonderful book called The Critical Few: Energize Your Company’s Culture by Choosing What Really Matters. And guess what else? Gretchen will be keynoting the ERM Conference Nov. 4th in New Orleans, LA, and you can use her code, ANDERSON2019, to save 10% off your registration!


Tune in to hear Gretchen’s invaluable insights on culture change and learn all about what makes a realistic goal vs. an unrealistic goal, when it comes to cultural change, why it is key for change to happen in employees’ behavior first, how a business leader can measure a culture change, and whether it is more challenging for a small or a large company to implement culture change!

Register here for the RIMS ERM Conference 2019 and enter code ANDERSON2019 to receive 10% off! (Nov. 4th–5th in New Orleans, LA)

Key Takeaways:

[:14] About today’s episode with Gretchen Anderson!

[1:07] What is a realistic and an unrealistic goal when talking about cultural change in the workplace?

[3:41] Does Gretchen often encounter the scenario of one company saying they want the culture of another (even when it just doesn’t fit)?

[4:35] Why the change needs to happen in employees’ behavior first; not their mindset.

[6:16] Is it more challenging for a small or large company to implement a culture change?

[7:50] How can a business leader (of a small or large enterprise) measure a culture change?

[9:56] When thinking about enterprise risk management, what has Gretchen’s experience been like with the risk leaders?

[12:12] How culture discussions should be had and implemented.

[14:00] Last year at the ERM Conference, earning a seat at the table was one of the key takeaways. So, what comes first in Gretchen’s opinion? A cultural impact or risk managers getting that seat at the table and “earning the mandate?”

[15:32] Justin closes out the podcast by thanking Gretchen for joining RIMScast, highlighting some links to check out, and inviting listeners to send their thoughts, questions, and suggestions to


Mentioned in this Episode:

The Critical Few: Energize Your Company's Culture by Choosing What Really Matters, by Jon R. Katzenbach, James Thomas, and Gretchen Anderson

The Power of Positive Deviance: How Unlikely Innovators Solve the World's Toughest Problems, by Richard Pascale, Jerry Sternin, and Monique Sternin

Register here for the RIMS ERM Conference 2019 and enter code ANDERSON2019 to receive 10% off! (Nov. 4th–5th in New Orleans, LA)

RIMS Risk Forum India 2019 (Nov. 22nd in Mumbai, India)
RIMS RiskTech Forum 2019 (Dec. 9th in New York City)

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Follow up with Our Guest:

Gretchen Anderson’s LinkedIn